Google Sound Recognition, Web Content Bonanza!

June 27th, 2006 | Rebecca Jesson

Google LogoMore news from Google, this time on the delivery of focussed TV content. Google are suggesting that it would be possible to set up a system where ambient sound emitted from a TV can be sampled to determine what a user is viewing in complete privacy and with little effort from the user.

Google intend to implement this by using the information to then deliver focussed content on the user’s web browser. For example, if the user was watching the world cup, Google propose that this could be detected and a football highlights and fixtures page automatically displayed on the users web browser.

The great thing about this is that the user doesn’t even have to know what channel or program they are watching in order to find information. Potentially this also means that the system can keep up with the user as they channel surf, displaying relevant information for which ever program they are viewing.

I think this is just amazing and I can’t wait to try it out. Presumably all you will need is a microphone and I can only imagine the hours I will waste finding out what pages Google thinks are relevant to whatever content pops into my head.

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About the Author

Rebecca Jesson
Rebecca Jesson - search queen, trend spotter, account exec.

Rebecca has spent the last two years managing large client search accounts and has recently diversified into digital account management. As a 25 year old Multimedia research graduate, she also has her finger on the pulse of trends and technology developments in the big wide world.
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